A sincere effort to gain sympathy or a demolition job?
Judy Ann Santos's latest infomercial for Meralco drew criticisms from various
groups, particularly the Volunteers Against Crime and Corruption (VACC). Even
Juday's longtime manager Alfie Lorenzo expressed concern on the possible effect
of the ad on Juday's image.
Meralco infomercial threatens to smear Judy Ann Santos’s image
Wednesday, June 4, 2008
10:26 PM
Rating
For appearing in an advertisement defending Meralco and explaining the controversial system's loss, actress Judy Ann Santos might find her rosy career plunging together with the beleaguered power company.
Yesterday, June 3, the Volunteers Against Crime and Corruption (VACC), made a call asking the public to boycott all of Judy Ann's films and television series in response to her latest infomercial favoring Meralco.
Leading the call was VACC Chairman Dante Jimenez and 28 non-government organizations. Jimenez branded Judy Ann's statement in the said commercial as a "lie" and an elaborate attempt by the Lopezes to save face.
In the said TV ad, Juday is shown defending Meralco's action of passing on its system's loss to the consumers, arguing that the said practice is valid.
The system-loss issue is the latest addition to Meralco's alleged "overcharging" habit against its consumers.
Government Service Insurance System (GSIS) chief legal counsel and spokesperson Estrella Elamparo also criticized the company's advertisement, calling it "a desperate attempt to shore up Meralco's sagging reputation."
"Meralco is now sputtering on an empty tank," she said. Elamparo showed sympathy for Juday by saying that the popular actress and in-demand product endorser is just a "captive talent" of ABS-CBN, which literally puts her under the mercy of the network's executives.
CAUSE OF CONCERN. Alarmed by the negative reaction generated by the infomercial, Judy Ann's manager Alfie Lorenzo had an interview with dzBB's Mike Enriquez yesterday, June 3.
"Hindi ko alam iyan. Hindi ako kinausap. Kasi paalis na sila Juday noon nung nag-text na lang yung secretary niyang si Jane. Sabi niya, may humabol pong komersyal. Pabaon daw sa Europe," revealed Alfie to Mike.
The controversial talent manager—who recently got involved in a verbal tussle with ABS-CBN's talent arm Star Magic—expressed fear that the ad might severely tarnish his ward's public image. He even hinted that the infomercial could be part of a bigger plan to discredit Juday before the public.
"I think it's part of a demolition job. I think bahagi iyan ng demolition job against Judy Ann Santos," stressed Alfie.
While Alfie acknowledged the faith and trust given by Meralco to Judy Ann in addressing the sensitive issue, the veteran manager couldn't help but worry that the damage inflicted on the actress's career might be too serious for them to handle.
"Iyong galit ng mga tao sa Meralco, baka naman sa kanya mapunta at magtagumpay na sila na mapabagsak si Judy Ann, so may pag-asa na silang mapasikat ang ibang artista nila [ABS-CBN]."
At this point, Alfie cannot wait for Judy Ann to come home to face the controversy. "Ibigay naman natin ang side niya," he pleaded.
- Judy Ann Santos says it's no issue if husband Ryan Agoncillo forgets to wear his wedding ring
- Judy Ann Santos understands why they were given limited ad spots on ABS-CBN for her MMFF movie, My Househusband
- Judy Ann Santos on Jolina Magdangal-Mark Escueta wedding: "Happy talaga ako na naitawid ni Jolina nang bonggang-bongga ang wedding nila..."
- Ryan Agoncillo describes "the Judy Ann Santos style" of resolving conflicts
- Judy Ann Santos will support Sharon Cuneta if the Megastar decides to transfer to rival network
Get showbiz news anytime, anywhere on your mobile! Just key in PEP ON and send to 4627. Available to all Sun, Globe, and Smart subscribers.
More News
- Comedian Betong Sumaya named Celebrity Sole Survivor
- Lea Salonga reveals her stand on OPM artists' call for "Filipino first" in the concert scene
- Hayden Kho, Jr. insists there is "NO infidelity issue" between him and Dra. Vicki Belo; apologizes to Nancy Castiglione
- AGB Nielsen Mega Manila People Ratings (Feb. 7-9): Survivor Philippines final week rule primetime; Eat Bulaga! still the undisputed No. 1 noontime show
- Carl Guevara on playing a ghost in My Beloved: "Parang first day-last day na agad?"
- Beauty queen Danielle Castaño on joining showbiz: "Sobrang I just want to experience how it is like in the industry... not only experience it, like feel that I'm working."
-
Big Shot
Anne Curtis: "I can't believe nag-concert ako!"
Anne will bring Annebisyosa to different countries in the next few months.
-
Society Watch
Divine Lee supports gender equality and gay rights.
-
Travels
Derek Ramsay and Angelica Panganiban in South Africa!
Angelica singles out this trip for bringing her and Derek closer.
-
Theater
Cirque Mother Africa will be presented from April 19-22 at Resorts World Manila
Dancers, percussionists, singers, acrobats and contortionists will impress audiences with a unique African-themed spectacle.
Most Popular
- Marian Rivera explains visit to taping of a TV5 show; comments on Iza Calzado's transfer to ABS-CBN
- Grace Lee on President Noynoy Aquino: "I like him."
- Part 2 Dolly Anne Carvajal on Carmina Villarroel-Claudine Barretto issue: "I stand by my story."
- Kris Aquino: "Annulment is not a cause for joy. The truth is, it was a marriage that failed but it's a cause for optimism."
- Talent manager Shirley Kuan on columnist Dolly Anne Carvajal: "She can stick to her story. She has a story to tell, fine. But it's a lie."
- PEP SPECIAL REPORT PART I: Why the marriage of Kris Aquino and James Yap was declared null and void
- Mark Bautista remains friends with Piolo Pascual after being involved in the actor's breakup with KC Concepcion
- Director Mac Alejandre talks about his four-year contract with TV5 and reveals the real reason he left GMA-7
- Part 2 Ynna Asistio to Annabelle Rama: "Bakit napakahirap na pakawalan kami kung talagang ayaw mo sa amin at ipinilit lang kami ng nanay ko sa iyo?"
- Jessa Zaragoza confirms "tent incident" with Sarah Lahbati's aunt
Advertisement
