GMA-7's big boss Atty. Felipe L. Gozon (middle) exchanged pleasantries with Summit Media's lady chief, Lisa Gokongwei-Cheng (right).

At the NBC Tent three years ago, also during the anniversary event of YES! Magazine, the two launched their first joint business venture: PEP, Inc.

And just like its print affiliate, which is presently the most widely-circulated magazine in the country, www.pep.ph is also the most widely-read showbiz website, generating an average of 24, 266, 274 page views per month.

Atty. Gozon arrived with his wife Tessie Gozon (middle), who sat beside the lady boss of GMA Artist Center, Ida Henares.

 

Lisa Gokongwei-Cheng with her brother and boss, Lance Gokongwei, also the president and CEO of JG Summit Holdings, Inc.

Photographers and camera men rushed to capture this moment: Richard Gutierrez getting cozy again with the editor he previously sued for 25 million pesos, Jo-Ann Maglipon.

The other respondents in the said case, managing editor Karen Pagsolingan and Ferdinand Godinez were also present. The former managed to give the actor a firm handshake before Richard left.

Another hard-to-miss scene was the hug between Angel Locsin and Eddie Garcia, who was the actress's co-star in her last three TV series with GMA-7—Darna (2005), Majika (2006), and Asian Treasures (2007).

(Inset) The 24-year-old Kapamilya star also hugged GMA-7's senior program manager Redgie Acuña, who shed tears when Angel decided to leave Channel 7.

But that's water under the bridge now.

Eddie Garcia (left) surprised a happy YES! team by staying the longest among the stars

John Lloyd Cruz came at the last hour to fulfill a birthday promise to YES! editor Anna Pingol. He went straight back to his own post-premiere party for Miss You Like Crazy.

But before leaving, the Box-office King didn't miss this photo op with one of the country's greatest actors.

Ciara Sotto-Oconer with her still-shy husband Joe. The lovely lady told PEP, "I'm enjoying married life...Pero ang dami pa rin naming nadi-discover, adjustment period pa kasi."

Viktoria, who once earned the tag MTV Queen, rarely attends showbiz events.

But she showed up at the party with a handsome date. His name is Edward George, who was Yaya's crush in GMA-7 game show Hole in the Wall.

Eula Valdes and her supermodel-boyfriend Rocky Salumbides.

Bagets reunion project did not push through, but two of its stars, Eula Valdes (right) and Yayo Aguila, had a reunion of some sorts at the YES! party.

Their supposed movie was preempted in one of the previous issues of YES!, which gathered the gang for a pictorial a few years ago.

Richard was mighty glad to see Joyce Bernal (left), who helmed his film with Star Cinema, For the First Time.

Ana Roces (left) and Bernadette Allyson are proof that motherhood makes a woman even lovelier.

Jed Madela (right) and Rhap Salazar didn't look nervous at all while preparing for their solo and duet numbers that evening.

Both won in the WCOPA (World Championship of Performing Arts. Jed  brought home 10 awards—six of which are gold—in 2005, and his junior version Rhap bagged two awards in 2009.

With their powerful performance, the all-girl trio of La Diva—composed of (from left) Aicelle Santos, Maricris Garcia, and Jonalyn Viray—was undoubtedly the "Queen of the Night."

Bituin Escalante (not in photo) also had the audience gaping in awe with her version of Mariah Carey's "Hero."

A big smile from Jo-Ann Maglipon greeted Virgie Ramos, daughter-in-law of the owner of National Bookstore and owner of Gift Gate and the distribution rights of Swatch.

Her showbiz connection? 

Aside from making Geneva Cruz and Mikee Cojuangco household names because of their Swatch commercials, Ms. Virgie was also the first manager of Kris Aquino.

Mr. Ricky Davao earned a sweet smile from PEP's copy editor, Flor Caagusan.

Jo-Ann Maglipon (second from left) with the big bosses of Regal Films: Lily Monteverde (left), who—according to the onlookers—"hindi tumatanda"; Roselle Monteverde (second from right), looks very stylish in her mini-black dress; and Manny Valera, a talent manager and also a supervising producer.

The people who live and breathe showbiz just to feed the fans with scoops and updates about their favorite stars—(from left) Eugene Asis of People's Journal, Gie Trillana of Malaya, Walden Belen of Manila Bulletin, and Salve Asis of Pilipino Star Ngayon.

More friends from the entertainment press had fun partying while working—(from left) Startalk's Gorgy Rulla, "Star Patrol's" Mario Dumaual, columnist Lel Llanes with her sister, the famous Manay Ethel (a.k.a. Ethel Ramos), who's also the talent manager of Aga Muhlach, Charlene Gonzalez, and recently, Angel Locsin.

Talent manager Dolor Guevarra and husband, direk Boots Plata.

Her ward Carmina Villarroel was not able to make it to the event because "isang oras lang ang tulog." 

Talent manager Girlie Rodis (right) brought most of her wards to the party—(from left) Joanna Ampil, Rachel Alejandro, and Gaby dela Merced.

Mary Grace Llamanzares, the daughter of the late Fernando Poe Jr. and Susan Roces, showed up with husband Neil.

The other lady is Malou Choa-Fagar, one of the big bosses of Eat Bulaga!

Kris Bernal arrived without her screen partner Aljur Abrenica, who had to do some recording for his upcoming album.

The gorgeous Maggie Wilson doesn't need a lot of frills to become a fashionista.

She is set to marry construction magnate Victor Consunji Jr. on Decemebr 18, 2010 in Palawan.

Maxene Magalona was another date-less gal that evening. But she ain't looking for love either, so the single guys could only stare at her fresh beauty.

Brazilian beauty Priscilla Meirelles made all heads turn, but sorry dudes, she's already engaged to actor John Estrada, who was absent that evening because of his taping for Agua Bendita—which is said to be in a rush to add several episodes to bank.

There's Miriam Quiambao, who recently transferred from GMA-7 to ABS-CBN, where she is set to play a contravida role in the TV series Agua Bendita.

The 1999 Miss Universe first runner-up rendered a song during the open mic session. "Gusto kong kantahin itong 'When I Fall In Love.' Ayan, maganda iyan..."

Pinky Amador, who has not been visible in showbiz of late, was spotted at the event.

Just like most stars, Donita Rose's life has been documented by YES! magazine as well—her wedding to Eric Villarama in California (CLICK HERE), her flat in Singapore (CLICK HERE), and baby pictures of her son, PJ.

Julia Clarete looked ready to party in her little black tassled dress.

Bubbles Paraiso arrived with the family of her manager, Annabelle Rama, but left with her good friend, Angel Locsin.

Acoustic singer Miki Hahn (left) walked the red carpet in her groovy outfit.

Beside Miki is her beautiful mom Marian Campa-Hahn.

Here's Marilen Nuñez, well-known organizer of events for celebrities.

Paolo Bediones sat beside his new family, TV 5. A few feet away from his seat was the table of his former bosses in GMA-7.

Young actors like Enchong Dee chose to hang out at the NBC Tent that night. Who can say no to YES!?

Just like most newbies, it's the first YES! party of Chris Cayzer, who got the chance to show his singing talent during the jamming session.

Kris Lawrence wowed the crowd that night when he played the piano and rendered "Right Here Waiting" with bosom buddy, Jay-R.

Tim Yap arrived bustling with energy, and after the event, he tweeted his "kudos" to the editorial team of YES! for mounting the "most star-studded event."

Indie film actor Marco Morales of Halik sa Tubig and the forthcoming Biyaheng Norte (both directed by Bong Ramos) arrived with Ricky Lee's group of early birds.