Almost 150 contract artists of GMA Artist Center converge for the
talent arm's image plug. Shot for two days at Bulacan Airport and at
the GMA Network, the three-minute video was directed by popular MTV
director Louie Ignacio and will premiere on "SOP" this Sunday, April 20.
Uploaded: January 30, 2009
"So, ginawa ko ito, kinonceptialize ko
ito, sabi ko, kailangan lumipad sila ngayong 2008. Kaya ayun, tinambakan nila
ako at binigyan ng maraming eroplano’t helicopters. Na first time ito sa
production, hindi basta-basta nakakapag-produce ng ganito sa isang network.
Alam natin ‘to dahil sa mga budget, ganyan. Pero eto, ibinigay sa akin ni Ms.
Yda Henares at tuwang-tuwa ako," narrates Louie Ignacio.
"Naniniwala ako sa Artist Center kasi kaya naging No. 1 ang
GMA Network, specially sa mga soap operas, kasi ang mga Artist Center ay nandun
din, di ba? So part sila ng success ng GMA. So proud ako na gawin ko ito at
love ko ang mga bata, ang mga artista," says Direk Louie.
Direk Louie continues, "Iba, ibang klase ang production value nito,
plus two days and then all the gowns, ipinatahi namin ito, minakeapan namin
isa-isa. Higit sa lahat, walang naging pasaway sa lahat ng artista, dumating sila
ng tama kaya nagawang maganda ang music video."
Angelika dela Cruz is one of the newest contract artists of Artist Center. Early this year, Angelika returned to GMA-7 after staying in ABS-CBN for a few years.
Chynna Ortaleza (right) seems to be looking for something while Iza gives a huge smile. Chynna and Iza are two of the first contract artists of Artist Center.
"Artist Center is home to over a hundred artists. We have a
variety of talents, we have singers, dancers, hosts DJs, actors, actresses,
comedians… So we wanted that captured in an image plug. When I talked to Louie,
I was telling him, ‘Louie, sana gawan mo kami ng very current ang theme.
Something vibrant, something new, something young, and with an impressive
backdrop. Something different. Of course, alam mo naman si Louie, expert ‘yan
sa mga MTV. So, he’s the perfect guy to do this image plug. I happen to like it
and I think he did a very good job with it," says GMA Artist head Ida Henares.