Dingdong's launching as the endorser of Belo Shape was inspired by James Bond movies, particularly Casino Royale complete with gaming tables, sexy ladies, and even a Martini bar.

Dr. Vicki Belo makes her own pose a la James Bond girl before formally introducing Dingdong as Belo's latest celebrity endorser. Dr. Belo also shrugged off intigues about Dingdong's grand launch compared to her other endorsers. "Well, natapat lang talaga. It's also Dingdong Dantes's birthday, kaya naman ganoon. At the same time, depende rin naman kasi sa manager on what's their deal to us," she explained.

Dingdong has proven that he is indeed one of the hottest young male stars today as proven by his hit TV shows and numerous endorsements. For all these, Dingdong can only quip: "I am the luckiest man at this very minute."

Dr. Vicki Belo, Dingdong, and host Mo Twister make a toast for the birthday boy's new conquest.

Dingdong jams with Joey Generoso of Side A band, which provided the music the entire night.

Dingdong's girlfriend Karylle borrows a camera from a photographer to take shots of her boyfriend.

Later on the program, Karylle joined Joey for a duet.

Karylle shows off her curves in this skimpy but elegant outfit.

Karylle and Dingdong granted an interview for showbiz TV crews.

Karylle has been a very ideal girlfriend to Dingdong, stepping out of the limelight most of the time so as not to become a hindrance to Dingdong's very successful team-up with Marian Rivera.

Although they have their own private lives, Dingdong and Marian maintain an ideal partnership that clicks among the masses.

Marian whispers something to her leading man, who seems to be amused by what he heard.

Marian holds a can of San Mig Light, which she and Dingdong endorse.

Dr. Belo was, of course, with boyfriend Dr. Hayden Kho. The two lovebirds were inseparable throughout the night.

(From left) Dingdong's manager Perry Lansigan, Paolo Paraiso, Kris Bernal, and Marco Alacaraz. Kris and Marco are Dingdong's co-stars in Dyesebel.

Dingdong's Dyesebel co-stars Marco Alacaraz, Ricky Davao, and Ryan Yllana with director Mac Alejandre (second from left).

Actress Iza Calzado came with her U.S.-based boyfriend Jerry Garcia. Dingdong and Iza have worked together in several movie and TV projects. They will be reunited in the movie One True Love, which also stars Marian Rivera.

SOP's Ogie Alcasid and Jaya also showed their support for Dingdong, who used to be a part of the show.

Cager turned comedian Benjie Paras showed up with his beautiful wife.

R&B Princess Kyla arrived with boyfriend-cager Rich Alvarez.

Marian (middle) her manager Popoy Caritativo (second from left) are joined by GMA-7 executives Redgie Magno-Acuña, Marivin Arayata, and Wilma Galvante.

DJ Mo Twister, a good friend of Dingdong, hosted the affair.

Shamrock's vocalist Marc Tupaz granted a song number.

Sheena Halili was Dingdong's co-star in Marimar, where she played Monica. Now, Katrina is in the cast of Ako Si Kim Samsoon.

Iza and Hayden share a laugh.

Dr. Belo share a conversation with Bench owner Mr. Ben Chan (right) while Hayden listens on.

(From left) Choreographer Geleen Eugenio, Karylle, Jerry, Iza, and Tim are in a middle of a conversation.