As part of the revamp implemented in the 2016 Metro Manila Film Festival, the MMFF selection committee placed greater emphasis on "artistic excellence" in selecting this year's 8 official entries.
Unlike previous years, commercial viability was not a major consideration in choosing the Magic 8 that will be shown exclusively in Philippine cinemas from December 25, 2016 to January 7, 2017.
(Read: MMFF 2016 emphasizes "artistic excellence")
One of the films that did not make the cut was The Super Parental Guardians starring Vice Ganda and Coco Martin.
Did Vice Ganda feel offended by those saying that their movie was not a quality film, which is why it was not selected to be part of MMFF 2016?
"After reading the tweets, I did not feel offended at all," said Vice Ganda during the November 22 media launch of this Star Cinema movie held at the Impressions restaurant, Maxim's Hotel in Resorts World Manila.
Vice Ganda continued, "The word quality is subjective.
"What is quality to you might not be quality to me.
"Kaya hindi tayo pwede magtalo-talo na ito ang quality."
The TV host-comedian has been breaking box-office records since he starred in the following MMFF entries: Sisterakas (2012), Girl Boy Bakla Tomboy (2013), The Amazing Praybeyt Benjamin (2014), and Beauty and the Bestie (2015).
The It's Showtime host then gave his own definition of quality:
"Basta ako, naniniwala ako...
"When you give the people what they want to have and what they want to feel after watching the movie.
"Yung paglabas nila ng sinehan, nakuha ng tao ang gusto niyang makuha pagkatapos ng pelikula na yun. Yun ang quality.
"At nararamdaman ko, all my movies were all quality [films] dahil ang mga gustong maramdaman ng mga tao ay nakuha nila."
MMFF WITHOUT VICE, VIC SOTTO. There are those saying that the annual film festival will suffer because of the absence of big franchise movies.
However, the producer of Die Beautiful, Perci Intalan, believes this year's MMFF will still be a success even without these perennial film fest mainstays. The film Die Beautiful is part of the Magic 8 this year.
(Read: Perci Intalan confident MMFF 2016 will succeed without Vic Sotto, Vice Ganda)
When asked to comment on whether he thinks MMFF will survive even without his movie in the lineup, Vice Ganda responded by saying, "Siguro naman. Let's give everyone a chance.
"Let's be positive. Let's support them."
The ABS-CBN star gratefully recalled the times when his movies were included in the lineup of MMFF. "We were given a lot of chances before at huwag nating ipagkait sa iba."
(To find out which entries were chosen, read: MMFF 2016 boldly touted to be "renaissance in Philippine cinema")
(To stay updated about the latest news about the MMFF, visit http://www.pep.ph/guide/mmff)