BURBANK, CA—Bros.Pictures and Legendary Pictures' new comedy The Hangover took the top spot atthe U.S. box office in its opening weekend, surprising industry analysts. The filmearned an impressive $44,979,000 in its openingweekend, making it the third-highest opening of an R-rated comedy ever. For Warner Bros., it is also the sixth film to open at number one in 2009 todate.
Jeff Robinov, President of Warner Bros. Pictures Group, stated, "Coming intothis weekend, we knew we had across-the-board great reviews, extremely strongword of mouth, and a marketing campaign that I would simply call amazing. As importantly, we had a movie that delivered. Congratulations toeveryone involved in the making of The Hangover, including the entire castand crew and the producers. And special congratulations to Todd Phillips,who has been a great collaborative partner and an important member of theWarner Bros. family."
Sue Kroll, President of Worldwide Marketing, Warner Bros. Pictures, added,"From our earliest screenings, we knew The Hangover was somethingspecial. Todd made a brilliantly funny movie and we wanted to craft avery strategic and creative marketing campaign to match. Aggressivelyutilizing both the mainstream media and the internet, we set out to make thisan all-audience film.
"We found unique ways to introduce the concept andthe characters, leaving no chicken or tiger unturned. The wealth ofmaterial—not to mention a director and cast who worked tirelessly to supportthe film—gave us so many avenues to explore in putting together anall-encompassing and pervasive campaign. By the time we opened, we hadnot only created awareness but a definite must-see vibe surrounding thefilm. Jeff, Dan and I are also proud that The Hangover—added to suchcomedy hits as Get Smart, Yes Man, Four Christmases, He's Just Not ThatInto You, Sex and the City and 17 Again—once again emphasizes our growingsuccess in the comedy arena."
Dan Fellman, Warner Bros. Pictures President of Domestic Distribution, added,"We are obviously thrilled with the box office results for The Hangover,which came into this weekend against some very strong competition. Thefilm did not have the benefit of instantly recognizable star names and it wasnot in the category of a big action blockbuster. But Todd Phillips doescomedy like no one else and we knew The Hangover was that rare gem of acomedy that plays to audiences of virtually every demographic. And itdid.
"Based on this weekend's overwhelmingly positive audience response,we anticipate that the excitement will continue to build through the summer asmoviegoers turn out to get The Hangover."
SYNOPSIS. The Hangover is a new comedy about a bachelor party gone horribly wrong. Two days before his wedding, Doug (Justin Bartha) and his three buddies(Bradley Cooper, Ed Helms and Zach Galifianakis) drive to Las Vegas for ablow-out night they'll never forget. But when the three groomsmen wake upthe next morning with pounding headaches, they can't remember a thing. Their posh hotel suite is beyond trashed and the groom is nowhere to befound. With no clue about what happened and little time to spare, thetrio must attempt to retrace their bad decisions from the night before in orderto figure out where things went wrong and hopefully get Doug back to L.A. intime for his wedding. However, the more they begin to uncover, the morethey realize just how much trouble they're really in.
Warner Bros. Pictures presents, in association with Legendary Pictures, a GreenHat Films Production of a Todd Phillips Movie: The Hangover, starring BradleyCooper, Ed Helms, Zach Galifianakis, Heather Graham, Justin Bartha and JeffreyTambor. The film is directed by Phillips from a screenplay by Jon Lucas& Scott Moore. Todd Phillips and Dan Goldberg produced, with ThomasTull, Jon Jashni, William Fay, Scott Budnick, Chris Bender and J.C. Spinkserving as executive producers.