The NBC Tent was transformed into a European palace ballroom for the recent ABS-CBN trade event dubbed “A Beautiful Affair with ABS-CBN.” The event had a romantic theme in line with the Kapamilya network’s upcoming teleserye A Beautiful Affair.
The advertisers in attendance were able to watch John Lloyd Cruz and Bea Alonzo perform a passionate Viennese waltz that proved their enduring chemistry.
They were joined by co-star John Estrada to represent the love triangle that they will have in this TV series that will premiere on Primetime Bida this October.
The trailer of A Beautiful Affair depicts John Estrada as a groom eager to meet his bride, Bea Alonzo, at the altar on his wedding day. Meanwhile, John Lloyd is shown as the best man during the occasion.
During the trade event, the trio selected advertisers from the audience and brought them on stage to dance to the teleserye theme song “After All,” sung by Martin Nievera and Vina Morales and accompanied by the ABS-CBN Philharmonic Orchestra under Maestro Gerard Salonga.
Cast members John Arcilla, Dimples Romana, Ana Roces, Megan Young, and Slater Young also took part in the dance number.
The venue was decked out with decorative façade patterned after the spectacular architecture of Austria, where the sweeping romantic teleserye was partly shot.
A Beautiful Affair airs on ABS-CBN's Primetime Bida this October.