Reel Time wins grand prize at the 2013 Unicef Asia-Pacific Child Rights Award

The team behind Reel Time's award-winning Salat documentary accepted the 2013 Unicef Asia-Pacific Child Rights Award in Hong Kong. Present during the ceremony were (L-R) Program Manager Nowell Cuanang, Executive Producer Sharon Masula, Researcher Michael Cristobal, and Director Aaron Mendoza.



Reel Time’s Salat (Bone Dry), a documentary made by GMA News TV highlighting child malnutrition in the Philippines, won the Grand Prize at the 2013 Unicef Asia-Pacific Child Rights Award for broadcasting.

Aside from Salat, three other documentaries from the Philippines were shortlisted as finalists for the 2013 Asia-Pacific Child Rights Award for broadcasting. They are:

- Mga Sanggol at Langaw (Infants Among Flies)
- Motorcycle Diaries: Mga Batang Manggagawa (Child Laborers)
- Reel Time: Batang Halau (Banished Child)


The Asia-Pacific Child Rights Award, created by ABU, CASBAA and UNICEF in 2001, is given annually to the best television programme produced in the Asia-Pacific region with a focus on children’s rights. The award was presented last October 24 in Hong Kong during the CASBAA Convention.

In an interview with Unicef, the creators of Salat pointed out that they made the documentary in time for National Nutrition Month in the Philippines, which is held every July. Their research indicated that a child dies every 15 seconds due to hunger-related problems.

Filmed in the Tondo district of Manila, one of the most poverty-stricken areas in the country, the documentary tells the story of Mary Rose—a 10-year-old whose height and weight are comparable to that of a 5-year-old child. She lives with her five siblings, who have all been diagnosed as severely malnourished.

Mary Rose said, “When I go to school, sometimes I get dizzy. I fall asleep on my chair in classroom because I haven't eaten. I don't get to eat because my mom doesn't have any money.” Despite this, Mary has never stopped pursuing her two greatest dreams in life: to finish her studies and to find out what chicken tastes like.

Through this documentary of Reel Time, which airs every Sunday night on GMA News TV Channel 11, viewers were able to help the family of Mary Rose by providing food, medicines, and clothing for the whole family.

Now an American couple is sponsoring Mary Rose and her family. This couple took them out of the slums, provided them with a decent home, and sent all the kids to school.

Reel Time’s Salat was praised by the jurors for addressing the issue of hunger very powerfully. Dr. Javad Mottaghi, Secretary General of the Asia-Pacific Broadcasting Union, said that Salat showed the power that simple documentary style could bring to even the smallest story: “This short film is an example to all of us in the industry of how our program-making tools can be properly used with simplicity, skill and compassion.”

CASBAA CEO Christopher Slaughter said: “We commend GMA Network for producing this program, which highlights the problems of child malnutrition in the Philippines, using television to spread the message.”

Reel Time’s Salat previously won a George Foster Peabody Award and a Silver Medal at the 2013 New York Festivals.

(Read: GMA News TV's Salat (Bone Dry) documentary wins Peabody Award)


ADVERTISEMENT - CONTINUE READING BELOW


WE RECOMMEND


FROM THE SUMMIT MEDIA NETWORK


SPONSORED CONTENT


COMMENTS

Loading comments

THIS JUST IN