Last April 30, GMA-7 launched its kid-friendly, family-oriented show titled Daig Kayo Ng Lola Ko.
Aiming to shape children’s values through its stories, the show narrates the magical adventures of Lola Goreng, played by Ms. Gloria Romero, and her grandchildren Alice and Elvis, portrayed by Jillian Ward and David Remo.
They find themselves living with Moira, a child whom they found on the streets, portrayed by Chlaui Malayao. Adding more magic to their story is Jorrel played by Julius Miguel.
Marian Rivera-Dantes was featured as the special guest for its pilot episode as Gracia, a mentally-challenged woman who became a taong-grasa because of her elder sister, played by Ana Feleo.
Under the helm of Direk Rico Gutierrez and concept creator Agnes Gagelonia Uligan, Daig Kayo Ng Lola Ko showcased different stories filled with values and lessons depicted in a playful manner targeting children and adults alike.
KANTAR RATINGS. How did Daig Kayo Ng Lola Ko pilot episode on GMA-7 fare in urban and rural homes nationwide based on Kantar Media/TNS data?
Daig Kayo ng Lola Ko, which featured Marian Rivera in its pilot episode, registered a national TV rating of 17.8%.
Its ABS-CBN competitor Wansapanataym, featuring Julia Montes as Annika Pintasera, got a TV rating of 29.5%.
The ABS-CBN program rated 11.7 points higher than its new rival.