The country's presidential candidates will present their vision for the country to more than 1,000 mass communications and journalism students and academicians from all over the country in this year's Pinoy Media Congress (PMC).
Organized by the ABS-CBN Broadcasting Corporation, in partnership with the Philippine Association of Communication Educators (PACE), the PMC started on 2005. It won an Award of Excellence from the Philippine Quill Awards from the International Association of Business Communications, and another Award of Excellence from the Anvil Awards from the Public Relations Society of the Philippines in 2009. Missing only a year (2009), PMC is back again in time for the coming national elections May of this year.
With the theme "Politics, Media, and Citizenship," the organizers have invited presidentiables former Pres. Joseph Estrada, Sen. Noynoy Aquino, Sen. Richard Gordon, Sen. Manny Villar, former Defense Sec. Gilbert Teodoro, and Bro. Eddie Villanueva, to a presidential debate which is one of the highlights of the two-day (Feb. 4 and 5) summit at the Polytechnic University of the Philippines (PUP) in Sta. Mesa, Manila.
ABS-CBN executives led by Chairman Eugenio Lopez III, President Charo Santos-Concio, and Channel 2 head Cory Vidanes will be speaking on timely and important topics. ABS-CBN SVP for News and Current Affairs Maria Ressa will talk about citizen journalism, abs-cbnnews.com Head Charie Villa and Atom Araullo will discuss ethics in newsgathering, Corporate Communications Head Bong Osorio will speak about political advertising, and Research and Business Analysis Head Vivian Tin will explain TV ratings.