Rhian Ramos endorses fashion brand despite negative issues about her

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"I am really, really happy because nagtiwala si Mr. Sabellasa sa akin even if there are really bad rumors about me. Sinabi naman nila saakin na what's important is that I can represent the new look of Sabella," says Rhian Ramos.



Masayang-masaya ang young actress na si Rhian Ramosdahil siya ang napili ng fashion brand na Sabella to be their first imagemodel.

Nag-celebrate ng 20th anniversary ang Sabella saSMX Center sa SM Mall of Asia kahapon, August 8, with a fashion show kung saanipinakita nila ang mga bagong designs ng naturang label. Hawak din ng Sabellaang mga labels na X Quisite, Occasions, Casual Elegance, Fashion Series andFashion Icon, at The Big Shop.

Ayon sa presidentand CEO ng Sabella na si Ramon J. Sabella, for the first time ay kumuha na silang image model para i-represent ang bagong image na gustong ipakita ng Sabellasa publiko.

"For the past 20 years nga raw ay never kaming kumuha ngimage model because tumagal naman kami ng two decades without a celebrity modelna naka-attach sa product namin. Though sa dalawang brands namin, meronkaming mga naging image models. Like sa Evolution, we had Sunshine Dizonas our model for so many years and Ms. Hilda Koronel for X Quisite.

"Now, we are branching out for a wider market becauseSabella has been a trusted brand of clothing for such a long time. We just wantto include fashion for every type of woman," saad ni Mr. Sabella.

Dagdag pa ni Mr. Sabella, pinili nila si Rhian bilang imagemodel dahil ang hanap nila ay fresh face na alam nilang madaling maka-identifyang mga kabataan ngayon. Bukod daw sa pagiging head- turner ni Rhian, popular paito because of her shows sa GMA-7.

"When I saw Rhian wear one of Sabella's creations when shecompeted in the Asian Supermodel Contest a few months back in China, shecarried it very well and doon ako nakaisip na puwedeng maging representative siRhian ng new Sabella. Though we were also considering other celebrities from anothernetwork, si Rhian ang nag-top sa survey na ginawa namin sa company and with ourcustomers.'

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Kahit na nga raw maymga negative issues si Rhian, hindi raw 'yon naging hadlang sa pagpili nila sa kanya.

"Even before we were getting Rhian, I knew na may mganegative issues sakanya. Pero sino ba ang walang ganyang mga issues sa showbiz, diba? Natural lang naman siguro ‘yon lalo na for someone like Rhian who is verypopular nowadays. So it's really not an issue for us because we believe inRhian's talent and her charm. She's the perfect image model for Sabella."

Sa backstage ay excited na si Rhian na rumampa sa runway ngSabella. First time kasi raw niyang gagawin ito with many professional models.Nagpapasalamat ang young actress na siya ang napili to be Sabella's image model.

"I am really, really happy because nagtiwala si Mr. Sabellasa sa akin even if there are really bad rumors about me. Sinabi naman nila saakin na what's important is that I can represent the new look of Sabella.

"This is my first time to endorse these kinds of clothes andmagaganda ang mga designs nila. Very modern and very chic. Bagay sa edad ko andfor other women who are very fashion-conscious. There's something for everywoman in Sabella."

Tamang-tama raw ang pagdating ng pag-endorse niya ngSabella dahil malapit na nga raw siyang mag-debut and for sure na Sabella angisusuot niya sa kanyang 18th birthday celebration sa October.

"Tamang-tama lang nga at may gagawa na ng gown ko!" sabaytawa ni Rhian. "Hindi na ako mamumroblema because I have good people to make melook and feel good on my 18th birthday. They are planning it na ngaat wala akong kaalam-alam pa sa mga gagawin nila. Whatever it is, I know namagugustuhan ko 'yon."

Isa nga sa ikinatuwa ni Rhian nang gabing ‘yon ay ang specialpeople sa buhay niya na nanood sa kanya.

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"My mom and my sister Nadine were in the audience. Si Mommynaman, ever since na pumasok ako sa showbiz ay very supportive na siya. Kahit nagusto niyang mag-aral na lang sana ako, she sees that I am enjoying myself andalways giving the best in everything I do.

"My sister Nadine never accompanies me sa mga lakad ko sashowbiz. She's very shy kasi, pero she made me so happy kasi she came to thisfashion show. It's her way of showing her support sa akin."

Isa sa pinaka-busy na young stars ng GMA-7 si Rhian.Bukod sa paglabas nito sa Codename: Asero, magsisimula na siya mag-shoot for the horror filmSundo with Robin Padilla atnaghahanda na rin siya sa isa pa niyang show na La Lola. Sa September 17 namanay showing na ang I.T.A.L.Y. (I Trust And Love You) ng GMA Films.


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