Gabby Concepcion serenades screaming fans during launch of his latest endorsement

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Gabby Concepcion's charm works for both males and females, teens and adults. During the launch of his latest endorsement I/M Clothing at The Block last August 24, the SM crowd got a bit unruly just so they could take a good shot of the former matinee idol.


Gabby Concepcion surely spiced up an ordinary shopping dayat The Block, SM City North EDSA last Sunday, August 24, during the launch ofhis latest endorsement, I/M.

The event started with an exhibit at the activity area ofthe mall. Several photos of the former matinee idol were displayed. There was apensive Gabby in a dark blue collared shirt, a Gabby donning a red shirt andhis smile that made him famous, and even an almost-wet Gabby in the pool.

Come lunch time, fans began gathering around the area withtheir digital and camera phones ready. Then, Gabby Concepcion emerged onstageand serenaded the crowd with cuts from his first self-titled album, such as“Nakapagtataka,” “Iisa Pa Lamang,” to name a few. An onlooker said, “Infairness, nakakakanta siya.”

ON BEING A SHIRTMODEL. While mostbrands usuallyprefer younger male celebrities as their models, I/M chose to launch its clothingline for men with the forty-four year old actor as endorser.

Gabby didn’t think twice on sealing the deal because thedesigns and classic style of the shirts suit his simple yet stylish clothingpreference. He also told PEP (Philippine Entertainment Portal) that he abides by no-fuss fashion rules.“Kumportable, maganda ang material, kaya okay sa akin,” he said.

When asked about his timeless appeal, he said he doesn’thave any secret. “Magdasal ka lang. Matulog ka nang walang masamang iniisip.Maging humble,” he shared.

ON DAUGHTER KC. Thedad of KC Concepcion is very happy at the rate his daughter’s career is going.He expressed his excitement over the screen debut of KC via the film For the First Time. He said: “Alam ko nasusuportahan siya ng tao because maganda ang pinapakita niya and she worksreally hard.”

But the Iisa Ka PaLamang star admitted he’s not the type of dad who would meddle in thepersonal life of his eldest. On the issue of KC's reel love team with RichardGutierrez turning real, he said: “Hayaan na natin sila.” But he described the leading man ofKC as “mabait" and "good actor.”

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While the quick interview was happening, people kept ontaking his pictures, and Gabby was overwhelmed by the response of the people."Nagpapasalamat ako at nandiyan pa rin sila,” he couldn't help saying.

Is he here to stay? He quickly andswered, “Hindi ko alam.Basta’t may sumusuporta, nandiyan ako…”

But given the loud scream of the mall-goers that day, hewill most likely stay.


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