Media personalities and invited guests were treated to a heroic visual feast during the Man of Steel launch in the Philippines at the SM Mall of Asia.
The Man of Steel “Defender of Earth” exhibit leads to the debut of the Man of Steel movie on the big screen. Dubbed as the biggest superhero flick this year, Man of Steel is currently being screened in Philippine cinemas. The film stars Henry Cavill, Amy Adams, Michael Shannon, Diane Lane, Kevin Costner, and Russel Crowe.
Those who were in attendance were given an inside look in the world of Superman. Hosted by toy enthusiast DJ Show Suzuki with a special performance from the Philippine All-Stars, the show also featured a fashion show from Penshoppe that showcased its limited edition Man of Steel clothing line.
The launching of the exhibit was headed by Ms. Tina Chow, director for Marketing and Sales for Greater China and South East Asia of Warner Brothers Consumer Products; Mr. Darius Tang, director, Creative and Brand Assurance for Greater China and South East Asia from Warner Brothers Consumer Products; Ms. Carol Tan, Managing Partner of Pacific Licensing Studios; Ms. Veronica Cabalinan, director for Sales, Pacific Licensing Studios; and Ms. Abby Quiohilag, SM Mall of Asia assistant mall manager.
The Take Flight with the Man of Steel exhibit gives everyone a closer perspective inside the world of Superman. This unique superhero experience promises to give insight to the iconic character who has touched the hearts of many through the years. It features different games and activities for the whole family like the Defender of Earth Zarts Game, Power Bell Game, a big Superman logo, Memorabillia Building, and the Giant General Zod Spaceship. It will be open to the public until June 16, 2013.
Power Up Your Style!Man of Steel merchandise items are now available and sold at all SM Department Stores nationwide.