Seven-division world boxing champion Rep. Manny Pacquiao, heartthrob Piolo Pascual, and sports broadcaster Dyan Castillejo —along with other Kapamilya stars—will join up to 140,000 Filipinos in "10.10.10 A Run for the Pasig River" this Sunday, October 10.
Pacquiao, who is in the middle of his training for a November bout, will show his support for the river clean-up of ABS-CBN Foundations' Kapit Bisig Para Sa Ilog Pasig by hosting the pre-race program at the starting line along Ayala Avenue. The boxing champ will be joined by ABS-CBN senior sports correspondent Dyan Castillejo and actor Piolo Pascual. All three will run the 10k race.
Comedienne Pokwang of Pilipinas Win na Win! and Umagang Kay Ganda anchor Winnie Cordero will entertain the runners at the 3k starting line in SM Mall of Asia grounds.
At the 5k starting point in CCP Complex, ABS-CBN Foundation managing director Gina Lopez will host the program while Bro. Mike Velarde will do the invocation. Internationally-acclaimed director Brillante Mendoza, who directed the public service announcements for KBPIP, will run in the 5k category.
Former President Fidel V. Ramos will fire the gun at the 3k starting point to signal the start of all the races.
After the simultaneous running event, a post-race program will be held in SM MOA featuring ABS-CBN stars Rhap Salazar, Luis Manzano, Jovit Baldivino, Karylle, Melai Cantiveros, Jason Francisco, and Studio 23 hosts Juddah Paolo, Aaron Atayde, and Angel Aquino.
ABS-CBN Chairman Eugenio Lopez III will also take part in the fun run, which aims to raise funds for the cleaning of Estero San Miguel, a tributary of the Pasig River.
In 2009, KBPIP successfully began dredging operations in another tributary, Estero de Paco, and relocated 1,200 informal settlers to Calauan, where they are given free shelter and livelihood through ABS-CBN Foundation's Bayani Juan.
"10.10.10 A Run for the Pasig River" hopes to break the Guinness World Record for the most participants in a footrace set by San Francisco's "Bay to Breakers" race in 1988.
With the participation of Pacquiao, Piolo, and other celebrities, KBPIP hopes to inspire more Filipinos to take part in saving the Pasig River.