Former beauty queen Miriam Quiambao is proud to be part of World Vision's mission of seeing every child live life in all its fullness.
The 55-year-old foundation's recent partnership is with Kipling, a 25-year-old Belgian bag brand famous for its "monkey" trademark.
Of the tie-up, Miriam remarked, "I'm always grateful when companies like Kipling decide to partner with World Vision because World Vision really has a great cause."
The model-host has been supporting World Vision since 2000, and sponsoring ten children— four of them already finished high school.
She continued, "This contribution is not just for us getting to enjoy Kipling bags, not just for the children who will be benefiting from the education...
"But really, it is going to be these children achieving their dreams, and then finally, when they are already earning, it will benefit their family and also their community.
"I know [that] World Vision sponsored children who are now leaders in their industry.
"It is always inspiring to hear of these children who came from really poor communities and are now leaders in their industry."
Their campaign A Brighter Christmas For A Brighter Tomorrow kicked off this November 2012.
It encourages people to buy bags or luggage from Kipling, which will donate 500 pesos to World Vision. The effort will run from December 1-31, 2012.
Miriam concluded, "If we can support more and more children to go to school and achieve their dreams, then why not, di ba? Because for all you know, one of them could be our next president!"