Bianca Gonzalez is on top of her game with "do: more" attitude

IMAGE Mike Caliwara


Bianca Gonzalez feels blessed because, even if she's not a movie star, she has a string of endorsements— the latest being Rexona. She says, "... this campaign 'do: more' is really about [my] personality and the personality of Phil Younghusband. Yung parang we live life na active, involved…" (View photos:


Bianca Gonzalez does not consider herself a star.

Even though she's currently very visible as a celebrity endorser— shampoo, lipstick, feminine wash, tablet, coffee, deodorant, to name a few— her humble remark was, “Sobra ko lang suwerte, I’m at the right place at the right time.”



She does not consider herself belonging to the “pinakamaganda” or “pinaka-popular” elite either.

“I’m obviously not that. There are prettier, more popular people… Now it’s really more about, I guess, personality?



“I appreciate that brands now are not looking for gloss or hype, yung gano'n?



“It’s more of the message that they want to put across and not the gloss,” she told PEP.ph (Philippine Entertainment Portal) in an exclusive interview last June 27, at her launch (along with Phil Younghusband) as the ambassador of Rexona’s Do: More campaign.



Despite her "privileged" status in life, Bianca clarifies that these trappings were not handed to her on a silver platter.



Smiling, the Kapamilya host said, “… as much as I’d like to say na parang lumalaki ang ulo ko, parang hindi e.



“Kasi I know what it’s like to just be there, just be one… I mean, I also started in production, so parang I worked hard din naman to be here.”

LOVELIFE. Besides Bianca’s career, her relationship with cager JC Intal is also glowing!

PEP asked, “How come you’re more open about your lovelife now?”

Bianca smiled, “Yeah, yeah. I think it comes with age din.”

But marriage is not yet part of their plans.

She said, “I think we talk about plans in general, like, ‘Siguro in the future it’s nice to live here, to go here…’

“But then, completely, honestly, wala pa...

“But everything is going well. And I don’t wish it naman upon us na maghiwalay kami.

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“So, yeah, so far, everything’s goin' great and stable.”

Wedding proposal?

Bianca shook her head, “Wala pa, e.”

She added, “I think kasi ako yung girl so parang in our culture, hindi yung babae yung nag-i-initiate, dapat yung lalaki, parang ganun, parang, ‘Uy, kailan?’

“Parang hindi naman tayo ganun.’”

But is she ready just in case JC proposes?

Her quick answer: “I’ll answer that pag nangyari na. Hindi ko pa maisip ngayon.”

LOVE AFFAIR WITH TWITTER. With almost 2.5 million followers at press time, Bianca is undoubtedly one of the most popular figures on the social networking sites.

She chimes in, “Honestly, it came as a pleasant surprise kasi everyone naman who is most-followed on Twitter— movie star, actor— e, ako, parang I’m not naman an all-out artista.”

Its growth, she said, “happened organically” since putting up @iamsuperbianca in April 2009.

And the minute she decided to "do: more"— posting tweets that inspire, help, and make a difference— her account gained massive following.

Bianca related, “I think it skyrocketed yung number of followers nung Ondoy. I was very active on social media.

“So I think yun yung tipping point for me and honestly sa lahat… Kasi I tweet about a whole range of things— super mababaw to super deep to reklamo, talagang lahat na.

“Parang I’m open to talking about everything, ganun.”

And what’s the favorite topic of her followers?

Bianca’s response: “Na-surprise ako na pinaka-nire-replyan ng tao is actually the political tweets, I’m really surprised.”

But she's had her share of bashers as well. Although their meanness sometimes affects her, “I don’t answer but I read it talaga.”

Instead of taking the criticisms too personally, she takes them head-on.

“I read it kasi parang bumababa ka sa lupa pag nababasa mo. Kasi sometimes, they have a point naman, e. May point talaga sila minsan. Minsan harsh.”

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Comments become below-the-belt when they bash the people she loves.

“On Instagram kasi, I post also a lot of things, and one time, I posted din [a picture] of my pamangkin. A picture lang of my pamangkin…. In my eyes, cutest baby in the world!

“Ito picture lang of my two pamangkins na parang cute na cute sila tapos binash yung pamangkin ko, so yun yung hindi ko matanggap.

“I think pag akin, parang I can learn to laugh at it. Siyempre, nakaka-hurt, then, you can laugh at it. After one day, okay na…”

The hurtful line, she recounted, was: “Ay wala talagang cute sa family niyo.”

NO LOVE FOR ACTING. The topic shifted to pag-aartista.

The last time we spoke with her, Bianca was unyielding about not making a crossover from hosting to acting.

“It’s not for me!” she declared vehemently.

Several years later, she’s still singing the same tune.

Bianca affirmed, “In fairness to Tito Boy [Abunda, her manager], I think beyond na siya, na-accept na niya na hindi ako aarte, oo.”

Fortunately, she was able to turn the tables.

“I think it has worked to my advantage… Kasi dati, ang sinasabi sa akin, ‘Ay naku, hindi ka tatagal kung hindi ka mag-aartista kasi everyone does everything.

“But then, wala, e, parang hosting lang yung alam kong gawin, now, writing, gano’n. Pero, parang feeling ko now, it worked to my advantage kasi sinasabihan ako na parang it added to a sense of credibility.

“Kasi for me, ‘eto yung kaya kong gawin, ‘eto lang yung gagawin ko, so, kung dati, naging parang deterrent siya, ngayon, strength ko na siya.

“Yun lang feeling ko, ha, baka nagpi-feeling lang ako.”

But, of course, she was just being modest.

Knowing exactly what she wants to do and where to channel her energies and efforts has led her to wonderful possibilities.

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Bianca ended, “It’s really pursuing your passion and that ‘do: more’ attitude.”


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