PEP Gift Guide Day 86: The killer heels of Kim Chiu

Oct 14, 2013
Kim Chiu, at the Bench Universe denim and underwear fashion show last year, wore glittery sky-high platforms from one of her favorite shoe brands.

86 DAYS TO GO. Besides her Chinita looks, style-savvy youngsters also look up to Kim Chiu for her choices in footwear.

Although she stands at an average height of 5'4", the Kapamilya star seems to have a liking for sky-high platforms.

Her favorites include customized pairs from the local designer brand DAS.

DAS is owned by Sureen, Reshnee, and Neeresh Bhagwandas, who describe themselves as “three sisters obsessed with shoes.”

In an interview with (Philippine Entertainment Portal), they said that Kim “may have 200 pairs or more already. We’ve stopped counting! She’s been our client since as far as we can remember."

Their passion for good footwear is what got them started in the business.

“We knew exactly what we want—comfort, quality, and style.”

They started selling their stuff online and by joining bazaars.

Now, they have a lineup of regular customers, including celebrities like Kim, Vice Ganda, Bubbles Paraiso, Solenn Heussaff, Carla Humphries, Ryza Cenon, and more.

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They became famous for their daring designs, which were dominated by sky-high platform heels, fierce-looking spikes on leather, and the fascinating heelless shoes.

(A customized pair made by the DAS sisters for Kim Chiu.)

But while some, especially those who are not used to wearing high heels, tend to feel intimidated with their designs, the girls guarantee that their shoes are “the perfect pair of heels for women."

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“They’re killer heels without the pain. We make sure our heels are comfortable for the everyday woman.”

Their latest collection, which was released recently at the Preview Emerging Fashion Talent Awards (PEFTA) 2013, is composed of six pieces that make cool gift ideas for your fashionista girlfriend.

DAS Gold Armor - P 10,000

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The collection includes a lot of metallic, studs, and, of course, high heels.

"We incorporated a lot of metals, studs, and cutouts this year,” they said.

DAS Thigh-high Cutout P 7,500

“We also have our pointy pumps collection, which offer a lower heel height of 3 to 4 inches compared to our usual 6 inches.”

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DAS Dice heels - P 6,000

These are perfect for women who walk around more often, and also for those who don’t feel comfortable walking around in very high heels.

A tip from the DAS sisters on how to walk in high heels: “If you’re not used to walking in heels, practice everyday until you can dance in them, and then you’re good to go.”

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Order DAS shoes by texting 0917-8100333 or visiting their social media accounts: @dassisters on Instagram, DASmyshoes on Facebook, and @dasmyshoes on Twitter.

These are also perfect gifts for your relatives abroad as the brand accepts orders for international shipping. E-mail

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Kim Chiu, at the Bench Universe denim and underwear fashion show last year, wore glittery sky-high platforms from one of her favorite shoe brands.
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