PEP Gift Guide Day 54: Bianca Gonzalez promotes totes-for-a-cause for Yolanda victims

IMAGE Allan Sancon

Bianca Gonzalez may not be directly associated with the group behind The Goody Bag project, but the TV host and magazine editor is all for raising awareness, and funds, about the many ways to help survivors of Super Typhoon Yolanda rebuild their lives.

54 DAYS TO GO. Even before super typhoon Yolanda hit the country on November 8, Bianca Gonzalez had been actively using her social media accounts to raise awareness about the oncoming calamity.

Now that the whole world has seen the destruction and devastation in the Visayas region, she continues to advocate awareness, this time about the many ways people can help the victims.

One of her posts on Instagram suggests a really practical and relevant gift that you can give your friends and loved ones this holiday season.

On her Instagram account @iamsuperbianca, the TV host turned magazine editor said: "Here's another chance to directly help families affected by #YolandaPH."

This tote bag, which is part of a six-piece collection known as The Goody Bag, was launched by advocacy communications specialist Chely Esguerra in collaboration with artist Wiji Lacsamana.

The tote bags are made of canvas and are printed with cartographic images of Leyte, Samar, Cebu, Iloilo, and Palawan—the provinces that were directly affected by Yolanda.

The Goody Bag recently included a design featuring the province of Bohol, which suffered from a magnitude 7.2 earthquake on October 15.

In a short chat with (Philippine Entertainment Portal) via Facebook, Wiji briefly described how he came up with the bag's designs.

"I had to search Google Maps for the basic layout of these islands.

"We, as a group, decided we wanted the islands to be the main graphic of the the totes.

"I wanted to include rather playful and hopefully uplifting patterns inside the islands—denoting the energy, the spirit, the people who live here."

Priced at P 250 each, these eco-friendly tote bags are perfect holiday giveaways, and are very useful to anyone who's following the "no plastic bags" rule of shopping.

All proceeds from the sales of The Goody Bag will directly go to families affected by Yolanda.


To order, go to or e-mail





Loading comments