Marian Rivera has officially entered the beauty industry with the launch of her own brand, Vida Essentials.
In an Instagram post on April 30, 2026, Marian announced the new venture, sharing a teaser video of herself applying lotion on her arm and shoulder.
In her caption, Marian reflected on the journey behind the launch.
She wrote: "Three years of dreaming, refining, and believing. And now, finally… I get to share this with you."
Marian added that Vida Essentials is a deeply personal project inspired by her own self-care rituals.
"What started as my own little secret has become something I can offer with a full and grateful heart. Because taking care of your skin is more than routine—it’s love," she said.
On its official Instagram page, Vida Essentials described its products as "thoughtfully formulated with effective ingredients and gentle formulas you can feel good about using daily."
MARIAN RIVERA: VIDA ESSENTIALS
On Friday, May 8, 2026, Marian officially launched her first product line—a series of whitening body lotions—exclusively on TikTok Shop.
The line-up includes the Whitening Body Lotion + Vitamin C, enriched with arbutin and glutathione for a brighter, more radiant tone-up effect.
The Whitening Body Lotion + PDRN, also infused with arbutin and glutathione, is designed to provide brightening hydration while improving skin elasticity.
Meanwhile, the Whitening Body Lotion + Madeca Brightening is formulated for sensitive skin, offering gentle and calming care.
Completing the range is the Whitening Body Lotion + Vitamin E, which delivers daily antioxidant protection and deep hydration with panthenol and multi-Hyaluronic Acid for lasting moisture.
Each bottle is priced at PHP429, while a pack of two costs PHP829; a bundle of three is available for PHP1,229; a complete set of four is priced at PHP1,599.
Prices may vary depending on available vouchers.
Vida Essentials marks Marian’s latest business venture. She also owns Flora Vida, which started as a flower shop before expanding into curated home items and clothing.
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