Maine Mendoza's signature scent collection sold-out in 15 minutes

It seems like the Maine effect on consumers has not dwindled.

Remember when Maine Mendoza was spotted wearing MAC's Ruby Woo lipstick, which, subsequently, got sold-out in 14 branches last October?

Well, Yaya Dub, her famous character in kalye serye, did it again!

On March 16, the collection featuring three scents--Maine Girl, Maine Forever, and Maine Love--were sold-out at Bench TriNoma in just 15 minutes!

On Facebook, the brand mentioned that its store "opened at 10:00 am, and by 10:15 am, all #‎MaineForBenchScents were sold out...

"...It's really Maine's world and we all just live in it.”