Makeup sessions before childbirth is now a trend, here's why

by Lei Sison
Dec 18, 2017
For some women, #KilayIsLife even in labor! Take it from these moms, Regine Angeles (L) and Bangs Garcia, who looked groomed and fresh during their first photo shoot with their newborns.

Women are creatures of beauty.

We want to look our best whether we're working, running an errand, or sweating it out at the gym.

And even when giving birth. It's true.

Nowadays, women include in their childbirth preparations a trip to the beauty salon—to ensure a decent photo with their newborn right after delivery.

An example among celebrities is Regine Angeles, who gave birth on October 2 to her first child, Viktor Alesso.

Regine looked groomed and fresh in her first photo with her newborn.

On Instagram, she posted a snap of their little family and thanked a beauty salon in Greenbelt, Makati, for her perfectly done eyebrows: "When #kilayislife habang nagla-labor."

Actress Valerie 'Bangs' Garcia also was glowing just hours after giving birth to daughter Amelia.

Netizens commented that her eyebrows looked perfect and used the hashtag #KilayisLife.

Non-celebs, "regular" moms like the rest of us, are into it, too. Their preparation for childbirth involved more than packing delivery-day bags.

Continue reading below ↓

Pam Joaquin, 33, who works as a brand manager, says she gained some weight during pregnancy, so it was important for her to feel pretty.

One week before giving birth, she had a haircut at her favorite salon and a Brazilian wax session at a professional hair waxing lounge.

"The waxing was for practical reasons — I didn't like the idea that strange hands would be shaving me down there, so I did it beforehand," adding that her ob-gyn recommended the waxing.

Continue reading below ↓

Pam says it was mandatory for her to look her best because she knew it was going to be photo documented heavily.

So, she did her makeup right before going to the hospital.

However, after 14 hours in labor, she "had no trace of makeup after giving birth."

However, she vows "I would still prep the same way for the next baby!"

For Claire Moran Jacob, who gave birth to her second child recently, it was important to look decent in her first mother-and-child photo.

She prepared well for it and underwent a procedure to get eyelash extensions.

Continue reading below ↓

"In the hospital, the nurses will ask you to remove your makeup. I knew my eyes would look nice and bright," she says.

Claire also speaks from experience: Three years ago when she gave birth to her first child, she was only allowed to wear lip balm and curl her lashes.

It was good Claire got her eyelash extensions for her second pregnancy.

A week after she had the procedure done, she had an emergency Cesarean section because her pelvic bone was too narrow for the baby's head.

In the case of Mei Brantzeg, 34, she did her own makeup while in the labor room.

Continue reading below ↓

She tells us, "I'm a marketing professional, but I'm also a certified makeup artist.

"I knew I had to do makeup artistry on myself during labor.

"Doing my own makeup soothes and calms me — just like painting on a canvass.

"I also didn't want to look ugly during child-birth!"

Mei says it was a good way to distract herself from the pain and the stress during the actual childbirth.

"I did my makeup sporadically, every hour for the 12 hours I was in labor, in between chats with my husband, the doctor and the nurse.

"I had a makeup brush with me the whole time, and when they were wheeling me to the delivery room, I had to remind them to get my makeup suitcase."

When the time came, it didn't take Mei five minutes to push baby Brandon out of her belly.

She relates, "He didn't cry or breathe once he was out, but when they placed him on my stomach, he started to breathe.

Continue reading below ↓

"On that second, my life has changed for the better, forever."

If you're considering a makeup session before childbirth, or after in time for the first photo with baby, here is a list of salons located inside and within walking distance to hospitals:

Hospitals with salons

1. Makati Medical Center
Salon: David’s Salon
Call: 846-9148
Address: 2nd Floor, Tower 1, Makati Medical Center, #2 Amorsolo St., Makati City
Business Hours: 8:00 a.m. to 8:00 p.m. (Makeup artist is available starting at 11:00 a.m.). Closed on Sundays. Advanced booking recommended.
Full Makeup: P1,000 (30 minutes to an hour)
Hair and Makeup: P1,400
Room Service: Double charge if room service

2. St. Lukes Medical Center

Salon: Bellitudo Beauty Salon (c/o Jovy Curayag)
Call: 7230101 local 6552
Address: Unit 528-B 5th floor Medical Arts Building, St. Lukes Medical Center, E. Rodriguez Sr. Boulevard, Quezon City
Business Hours: 10:00 a.m to 7:00 p.m.
Full Makeup: P600 (about an hour)
Hair and Makeup: P800
Room Service: additional P200

Continue reading below ↓

3. The Medical City

Salon: Angelo Franco Salon
Call: 998-1000 local 3018
Address: Ground Level, Medical Arts Tower, The Medical City, Ortigas Avenue, Pasig City
Business Hours: Opens at 9:00 a.m. (Makeup artist is not available on Wednesdays)
Full Makeup: P500
Hair and Makeup: P1,000
Room Service: Additional P75

4. University of Perpetual Help Medical Center
Salon: Beauty Lounge Manila
Call: 541-6834
Address: Wellness Complex, Perpetual Help Medical Center, Alabang-Zapote Road, Las Piñas City
Business Hours: 10:00 a.m to 10:00 p.m.
Makeup: P350 (30 minutes to an hour)
Hair and Makeup: P700
No room service


Hospitals with salons within walking distance

1. St. Clare’s Medical Center
Salon: Linda Samson’s Parlor
Call: 0927-753-3911
Address: 1835 Dian Street, Palanan, Makati
Business Hours: 8:00 a.m to 10:00 p.m.
Makeup: P300 (Regular)
P450 (Home service)
P300 (Room service at St. Clare’s)
Hair and Makeup: P500 (Regular)
P900 (Home service)
P500 (Room service at St. Clare’s)

2. United Doctors Hospital
Salon: Mich and Co.
Call: 0929-8144063/0998-8595480
Address: 7 Sto Tomas St., Sampaloc, Quezon City
Business Hours: 9:00 a.m to 10:00 p.m.
Makeup: P350
Hair and Makeup: P500
Room Service:
Make-up: P700
Hair and Make-up: P1000

Continue reading below ↓

Additional research by Vira Diego

This story originally appeared on

*Minor edits have been made by the editors.

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For some women, #KilayIsLife even in labor! Take it from these moms, Regine Angeles (L) and Bangs Garcia, who looked groomed and fresh during their first photo shoot with their newborns.
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