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Nikki Valdez's cake business booms under MECQ

by Justine Punzalan
May 20, 2020
Nikki Valdez's business, Miss Buttercream, surges when it reopens in the fourth week of the enhanced community quarantine in Luzon.
PHOTO/S: @missbuttercreambynikkivaldez on Instagram

Nikki Valdez has been running a successful cake business when the COVID-19 crisis hit the country in February this year.

Two years after Nikki launched Miss Buttercream in 2015, her cake business has been swamped by orders for events—weddings, debuts, and anniversaries— scheduled for 2020.

But with the crisis now a full-blown pandemic causing governments worldwide to impose restrictive measures on their citizens and businesses, Nikki was forced to put her operations on hold.

PEP.ph (Philippine Entertainment Portal) interviewed the Kapamilya star via Instagram Direct Message on May 18.

Nikki started, "During the early days of community quarantine, Miss Buttercream has decided to stop taking orders at first to plan for logistics since we are all under curfew and delivery services have limited movement.

"May isang major event—weddingna affected.

"Client has settled full amount already."

Like most entrepreneurs, she is unsure of what's in store for her business, especially because she is running it all by herself.

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Nikki, however, has chosen to stick to Miss Buttercream's customer-first policy.

The actress-baker continued, "As for Miss Buttercream, I assured my client na intact naman ang contract namin because we all did not see this coming naman.

"Dapat kasi end contract na once event is done, but since may pandemic, contract of client with Miss Buttercream is still valid until such time that we can proceed with the event.

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"I was more worried for my client [the bride] because I know how hard it is to plan for a special occasion only to be canceled afterward."

MISS BUTTERCREAM REOPENS

With the stoppage of her cake business and the taping of A Soldier's Heart, her show in ABS-CBN, Nikki meanwhile has kept herself busy with relief operations for the COVID-19 frontliners.

The 41-year-old mom and her family prepared hearty meals for the medical and health care staff of Dr. Jose Fabella Memorial Hospital, Amang Rodriguez Memorial Medical Center, and Quirino Memorial Medical Center.

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The lunch boxes were delivered complete with Miss Buttercream Polvoron, which Nikki "personally packed and prepared."

It was in the fourth week of the enhanced community quarantine (ECQ) in Luzon that Miss Buttercream reopened for business.

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Surprisingly, according to Nikki, orders surged.

She said, "With regards to orders, nag-increase when we started to open again.

"Since most cafes and bakeshops were closed at first, too, naisip nila to order from me kasi online naman ang Miss Buttercream."

True to her word about prioritizing customers amid ECQ, Nikki herself delivered a cake to her client at once.

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It happened when some couriers have been limiting their trips because of the checkpoints throughout Luzon.

The actress shared the experience in an Instagram post uploaded on April 24.

Part of her caption read, "Going the extra mile during this crisis to be able to deliver to my client.

"No delivery service wanted to accept my booking so I had to bring the cake myself."

She ended it by thanking her client: "Thank you for making @missbuttercreambynikkivaldez a part of your sister’s birthday amidst the lockdown.

"I am happy to make you both happy. [heart emoji]"

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MISS BUTTERCREAM adapts to NEW NORMAL

In a previous interview with PEP, Nikki said she was looking for a brick-and-mortar spot for her cake business, just "a small place."

Fast forward to today, the actress-baker can't be thankful enough that her plan did not push through—all for a good reason.

"Thank God I did not yet! Hahahaha!" Nikki beamed.

"As of now, wala akong plans because of what has happened to our economy because of the pandemic.

"I can still continue doing everything at home for the meantime."

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With Metro Manila still under modified ECQ, Nikki said she is taking things one day at a time.

"For now, Miss Buttercream will continue to provide all cake needs with the best that I can," she remarked.

Aside from her basic cakes that come in small (PHP800) and big (PHP1,300) sizes, Nikki creates personalized ones with prices depending on the "intricacy of the design."

"I have other products also aside from cakes—cupcakes, brownies, cookies, polvoron," she added.

All of which, you can order online.

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Nikki also underlined that she would only accept orders for home deliveries.

She said, "Wala na munang bazaars and other big gatherings like weddings, anniversaries, debuts, etc., since hindi puwede ang mass gatherings.

"Rest assured, I will always try to comply with their needs and specifications," she concluded.

***

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Nikki Valdez's business, Miss Buttercream, surges when it reopens in the fourth week of the enhanced community quarantine in Luzon.
PHOTO/S: @missbuttercreambynikkivaldez on Instagram
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