The power of social media has been turning people's lives around, for better or for worse.
For the topic at hand, it is interesting to see if the influence of social network can help win the Miss Universe crown.
The beauty pageant is currently being held in Bangkok, Thailand.
Here are 15 Miss Universe candidates garnering the most number of followers on Instagram as of the morning of December 10.
A make-up artist and beauty therapist by profession, the 22-year-old model, according to her Miss Universe bio, has ties with with a non-profit organization endeavoring to build "a cancer hospital and a 500 housing relief project" for the flood victims in South India.
This 24-year-old certified child life specialist has been involved with the National Eating Disorders Association since she was crowned Miss Nebraska USA in January 2018.
Her focus is to show how eating disorders, “the most fatal illness in the society,” greatly affect mental health.
One of the crowd favorites at this year’s competition, the 18-year-old professional model has made it a cause to snatch the first-ever Miss Universe crown for her beloved country.
A fifth-year pharmacy student, 23-year-old Maya is a fluent speaker of four languages – English, Arabic, French, and Russian.
She hopes to win the Miss Universe crown and use her title "as a real sustainable movement for the women in the Middle East" and to help raise awareness to the "special needs population.”
Twenty-four-year-old Virginia represented Ecuador in Miss World 2014.
The nutrition student also represented her country in Top Model of the World 2016.
The 26-year-old Sonia beauty queen emphasizes the importance of self-defense among women to avoid “negative matters” that may arise anytime.
In an interview with missology.org, Miss Indonesia said she wanted to be remembered for her campaign about unity in diversity and tolerance in every situation.
A journalist, 27-year-old Mayra hopes to bring Amazonia’s environmental causes to the Miss Universe stage.
According to her official bio, 20-year-old Valeria is currently taking up Mass Media in Miami, Florida.
If crowned Miss Universe, she aspires to encourage education for all as she thinks it is the key to every person’s success.
The first indigenous woman to be crowned Miss Panama, Rosa said the title “has been a platform for people to become aware that indigenous people are not just a group far from the city, and that they can achieve things.”
The 25-year-old Miss Universe candidate spent much of her life in a village without electricity.
In her interviews, she recalled having to cross rivers to get to her school.
The 28-year-old beauty queen practically grew up in front of the camera.
With her communication skills, she hopes to highlight issues that are vital for a healthier society.
Marisela is a television host, model, and actress.
The 26-year-old personality is busy with her non-profit group called Demontecristo Foundation that supports underpriviledged families and children with disabilities.
As written in her Miss Universe bio, 20-year-old Andrea is working hard to make her passion project "Nourish a child, feed Mexico" reach more audience.
The project promotes nutritional education and is in the process of developing an app that will guide children to lead a healthy lifestyle.
The first ever transgender woman to be crowned Miss Universe Spain, Angela campaigns to promote gender diversity and equality, and generally the attitude of tolerance and respect among people.
Hailing from Barcelona, 19-year-old Sthefany has one year left to graduate as a lawyer in her hometown.
This 24-year-old Bicolana speaks for Love Yourself PH to advocate awareness of HIV/AIDS.
She also volunteers as a teacher’s assistant to help students of Young Focus NGO.
Prior to flying for Thailand, Catriona spent her time rediscovering the authentic beauty of the Philippines through travelling, researching, and “asking questions.”
Meanwhile, Miss Universe 2017 Demi-Leigh Nel-Peters of South Africa will crown her successor at Impact, Muang Thong Thani in Bangkok on December 17, 2018.