Play, shop & more: Unilever Philippines and Summit Media launch U-COINVille | Lifestyle

If you find simulation games like Sims and Animal Crossings enjoyable, then here’s a new and rewarding game you don't want to miss. In partnership with Summit Media, Unilever Philippines present its entry to the Metaverse: U-COINVille.

Starting April 18, you can log in to the virtual world of U-COINVille, where you can play, shop, interact with your friends’ avatars, and collect U-COINs redeemable for virtual unlockables, like real-world food, load, credits, discount vouchers, and more.

How to play

The game’s main currency is U-COINs. So if you have a U-COIN account, simply proceed to U-COINVille’s website and sign up. If you don’t have a U-COIN account, simply sign up at U-COIN’s website before signing up on U-COINVille’s website.

Once you’re logged in to the virtual world of U-COINVille, create your avatar. Choose from different skin tones, hairstyles, and body types. The options are inclusive to create the avatar that you feel represents you perfectly.

Next, enter U-COINVille and be transported to a Manila that blends futuristic solar punk elements with the old Escolta. Filipino street elements like jeepneys, trikes, Mamang Taho and Mamang Sorbetero, and sari-sari Stores punch in authentic Pinoy feels.

Finally, explore the virtual world of U-COINVille. Visit various virtual hubs to interact with your friends’ avatars and try out different activities – from immersive games, Unilever workshops, and events to leisure activities like watching at the virtual cinema –where you can earn U-COINs.

U-COINVille is easy, entertaining, and rewards you with prizes

You can easily navigate through the virtual space as if you’re there. You can also enjoy plenty of virtual activities alone or with friends. Go to Club-U to socialize with friends; U-Marketplace to shop; U-Home to relax; U-Ditorium to attend masterclasses, workshops, and events; and U-nli Fun Park to play games.

Even better: playing is the fastest and easiest way to earn U-COINs that you can exchange for virtual unlockables and real-world prizes.

How to exchange your U-COINs for prizes

ICYDK, U-COIN is Unilever PH’s exclusive rewards program. Apart from playing on U-COINVille, you can rack up U-COINs by purchasing Unilever brands like POND'S, Sunsilk, Cream Silk, Dove, and Surf at the UStore, Unilever’s online shopping platform.

Redeem real-world food, load, credits, and discount vouchers with your U-COINs by simply heading to U-COIN’s website and exchanging your U-COINs for your selected reward.

Alternatively, use your U-COINs to expand your gameplay in U-COINVille. Personalize your U-Home, upgrade your avatar, avail discounts at the U-Marketplace (UStore), or redeem vouchers from partner merchants.

U-COINVille is the first of its kind in the country. Try it out by logging in to play!

Visit U-COIN’s website and sign up for an account if you haven’t yet. Then, register at U-COINVille’s website to play. Learn more by visiting Unilever PH’s Facebook and Instagram.