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CreaM calls for entries to Asian documentary project

A free briefing to tackle "The Asian Pitch" will take place at the EDSA Shangri-La Hotel this Wednesday, January 16.
by Jude Bautista
Published Jan 16, 2008
Now on its second year, "The Asian Pitch" received over 100 proposals last year. CreaM aims to collect proposals on Asian issues and concerns that will make an impact in Asia and the international market. (L-R) Information Technology tycoon Winston Dimarillo, CreaM president Imee Marcos, and filmmaker Ann Shy are actively involved in "The Asian Pitch."


The Creative Media and Film Society of the Philippines (CreaM) will conduct a free briefing for filmmakers on "The Asian Pitch," the NHK-MediaCorp-KBS collaboration for independent directors who live and work in Asia, to tell original stories from their respective countries.

Filmmakers and directors will be able to submit their ideas to create a new original documentary to be shot on HD (high definition). Three Asian broadcasters will commission the selected proposals to broadcast in their primetime slots and introduce to an international market. Premiere of the chosen documentaries will be at the Cannes Film Festival.

The free briefing will be held on January 16 (Wednesday) at the Bohol Function Room, Edsa Shangri-la Hotel, Mandaluyong City. Registration begins at 6 p.m.

The documentaries produced will be aired in three broadcast networks, NHK of Japan, KBS of Korea and Media Corp/Caldecott Productions in Singapore. If the pitch is approved, the cost of production will be shouldered by The Asia Pitch and aired at primetime slots of the networks. A total of 4 documentaries will be produced out of all the proposals/pitches.

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CreaM was born out of a desire to address issues and recurring problems in the film and animation sectors. Between complaints of the current state and imminent decay of filmmaking and the crisis in the sub-contractual animation industry, it was evident that there was a need to invest in developing creative capabilities. Upgrading technical knowledge must be supported to promote the skills of the Filipino filmmaker and animator in the global market.



Imee Marcos, president of CreaM, points out: "My family has a long- standing commitment to the arts and to the creative industries that produce culture, educational material and entertainment. My mother [former First Lady Imelda Marcos] built the Cultural Center of the Philippines, Folk Arts Theater, established the first film festivals and even the National High School for the Arts. I personally took charge of experimental cinema, which produced works like Oro, Plata, Mata, Himala and Scorpio Nights. Recently as a member of Congress, I authored most of the intellectual property, anti-piracy, anti-censorship, film development, convergence and IT legislations."

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Deadline for submission of proposals is April 30, 2008. Proposals sent by mail should include a filled-in application form and a sample trailer . Directors can submit any story that it is suitable for family viewing and caters to Asians and the international community. The Asian Pitch will be held in Singapore at the end of July or early August 2008. All short-listed directors will be given a free economy-class ticket and budget for two-night accommodation.



For more information, call Edwin of Mowelfund at 727-1915.

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Now on its second year, "The Asian Pitch" received over 100 proposals last year. CreaM aims to collect proposals on Asian issues and concerns that will make an impact in Asia and the international market. (L-R) Information Technology tycoon Winston Dimarillo, CreaM president Imee Marcos, and filmmaker Ann Shy are actively involved in "The Asian Pitch."
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