Filipinos were glued to their television screens to witness the oath taking of the 17th President of the Philippines, Ferdinand Marcos Jr., a.k.a. Bongbong Marcos.
Regular airing from 9:00 a.m. to 1:00 p.m. of June 30 was paused to give way to the coverage of inaugural activities.
Now which among the TV networks reached more viewers?
Note that the term used is "reach," which is the percentage of the audience that saw the coverage. Rating represents the percentage of viewers who watched a particular show.
Based on Nielsen Philippines’ overnight TAM data, GMA-7’s coverage as well as Gtv’s simulcast posted a combined people net reach of 18.7% in Total Philippines. The data is said to be equivalent to more than 15.2 million viewers nationwide.
The coverage of GMA-7 was anchored by Atom Araullo and Pia Arcangel.
Coming in second was TV5’s coverage, which got a people net reach of 6.1%.
TV5’s coverage was led by News5 chief Luchi Cruz-Valdes, Ed Lingao, Gretchen Ho, and Maeanne Los Banos.
ABS-CBN’s coverage, which aired on A2Z Channel 11 and Kapamilya Channel, got a total people net reach of 4.2%.
The ABS-CBN coverage was anchored by Lynda Jumilla and Henry Omaga Diaz.