In this day and age of social media, Pia Alonzo Wurtzbach is arguably the most popular Miss Universe winner.
Thanks to Steve Harvey's universe-famous blunder during the coronation night which sent the netizens around the world abuzz for days.
Of course, the 27-year-old Pinay beauty queen also did a good job in keeping her fans hooked on whatever she's up to.
At present, Pia has more than 3.3 million followers on her personal Instagram account.
The Miss Universe official IG account also hit 1.7 million followers during her reign.
Her Twitter account now has 457,000 followers, while her Facebook fan page has over 671,000 likes.
Miss Universe 2014 Paulina Vega (Colombia), Miss Universe 2012 Olivia Culpo (USA), and Miss Universe 2013 Gabriel Isler (Venezuela) are her runners-up when it comes to social media following.
With that said, the next Miss Universe has the task of keeping the momentum going.
Like it or not, social media will play a big role in spreading awareness for the winner's chosen advocacies.
Here are 10 Miss Universe 2016 candidates who are most followed celebrities on Instagram and Twitter.
1. Miss Venezuela Mariam Habach
The 20-year-old Dentistry student has more than 690,000 followers on Instagram (@mariamhabach) and 15,300 followers on Twitter (@MariamHabach).
2. Miss Colombia Andrea Tovar
Currently, Andrea has 397,000 followers on Instagram (@andreatov) and 8,300 followers on Twitter (@andreatove).
3. Miss Brazil Raissa Santana
The 21-year-old Marketing graduate is third place with 293,000 followers on Instagram (@santana_raissa) and over 1,700 followers on Twitter (@Santana_Raissa1).
4. Miss France Iris Mittenaere
The 23-year-old Dental Surgery student has over 239,000 on Instagram (@irismittenaeremf), and is the most followed candidate on Twitter with 44,900 followers (@IrisMittenaereO).
5. Miss Philippines Maxine Medina
She presently has more than 233,000 followers on Instagram (@maxine_medina) and 8,700 followers on Twitter (@maxinemedina).
6. Miss Indonesia Kezia Warouw
The six feet tall candidate has 218,000 followers on Instagram (@keziawarour) and 934 followers on Twitter (@kezia_warouw).
7. Miss Peru Valeria Piazza
The 26-year-old Latina beauty has more than 153,000 followers on Instagram (@valepiazzav) and 315 followers on Twitter (@valepiazzav).
8. Miss Ecuador Connie Maily Jimenez
The 21-year-old Agri-Business Engineering student has 87,900 followers on Instagram (@connie_maily) and 2,018 followers on Twitter (@Connie_maily).
A photo posted by Connie Maily Jiménez Romero (@connie_maily) on
9. Miss South Africa Ntandoyenkoski Kunene
The 24-year-old model/beauty queen has over 87,200 followers on Instagram (@kunene_ntando) and 6,123 followers on Twitter (@MWSouthAfrica).
10. Miss Tanzania Jihan Dimack
The 20-year-old beauty queen has 85,000 followers on Instagram (@JihanDimack), but is not very active on Twitter, where she only has 228 followers (@Jihan_Dimack).