Instagram has been for years the social media platform favored by local celebrities to connect to their fans. And the fans have lapped it up. In the millions, they follow their favorite celebrities.
Here is the PEP.ph List of the 25 Most-followed Pinay celebrities on Instagram as of April 8, 2020.
NO. 1: Anne Curtis (@ANNECURTISSMITH) – 14,741,876 followers
In April 2019, Anne had over 11.4 million followers.
Since then, the reigning queen of local Instagram steadily gained over 3.3 million more new followers.
NO. 2: Liza Soberano (@LIZASOBERANO) – 12,858,948 followers
Liza kept a low profile for most of 2019, yet the Make It With You actress has remained the second most-followed Pinay celebrity on Instagram.
She had around 9.5 million followers in April 2019. A year later, Liza gained 3.2 million new followers.
no. 3: Kathryn Bernardo (@BERNARDOKATH) – 11,762,066 followers
Kathryn dethrones Pia Wurtzbach as the third most-followed Pinay celebrity on the photo-sharing app.
Year 2019 was particularly big for Kathryn, thanks to the massive success of her film Hello, Love, Goodbye.
The young Kapamilya star gained more than 3.7 million new followers within the year.
She had around 8 million last April 2019, a few numbers behind Pia.
NO. 4: Pia Wurtzbach (@PIAWURTZBACH) – 10,437,507 followers
Pia may not be part of this year's top three, but the beauty queen is the one, among Miss Universe winners, most followed on Instagram.
After relinquishing her Miss Universe crown in 2016, Pia has been using her platform as a UNAIDS Goodwill Ambassador.
no. 5: Catriona Gray (@catriona_gray) – 9,256,856 followers
Catriona is the fifth among local showbiz stars and the second Miss Universe winner most followed on the app.
Like Pia, Catriona has been using her social media influence to raise awareness about her passions and advocacies.
No. 6: Julia Barretto (@JULIABARRETTO) – 8,968,386 followers
Year 2019 brought controversy and a bad press on Julia's doorstep. But none of these seemed to have hurt her career; if anything, it looks to have propelled the growth of her social-media presence.
This year, the Kapamilya actress chooses to be "free" to speak out her mind.
NO. 7: Alex Gonzaga (@CATHYGONZAGA) – 8,707,136 followers
Alex’s online presence continues to grow, with her YouTube channel now attracting advertisers.
But the bulk of her social-media followers still come from Instagram.
NO. 8: Marian Rivera (@MARIANRIVERA) – 8,626,305 followers
Now a mother of two, Marian uses her social-media influence to promote her breastfeeding advocacy.
The GMA-7 top star also uses her platform to advocate for local fashion and local homemade goods.
NO. 9: Kim Chiu (@CHINITAPRINCESS) – 8,383,773 followers
Last year, Kim crossed the six-million mark on Instagram.
A year later, she now has over eight million followers.
During the quarantine period in the time of COVID-19, the ABS-CBN star has been reminding followers to stay fit and healthy.
NO. 10: Andrea Brillantes (@BLYTHE) – 8,353,720 followers
Thanks to the success of her afternoon drama, Kadenang Ginto, Andrea takes a spot among the top ten.
Last year, the young Kapamilya talent had over 4.8 million followers.
Through the end of 2019, she had gained over 3.4 million new followers.
Andrea launched her own make-up line under Careline in 2019.
NO. 11: Nadine Lustre (@NADINE) – 8,245,571 followers
In 2019, Nadine won acting awards for her role in the 2018 film Never Not Love You.
Albeit controversial in her personal pronouncements and her career decisions, she continues to grow as an artist, finding ways to mix passion with purpose.
NO. 12: Yassi Pressman (@YASSIPRESSMAN) – 7,865,652 followers
In between promoting her shows and endorsements on Instagram, Yassi uses the app to spread joy and good vibes.
With her long exposure in Ang Probinsiyano, as the love interest of lead star/director Coco Martin, she has upped her star value tenfold.
NO. 13: Maja Salvador (@IAMMAJASALVADOR) – 7,715,889 followers
Maja shares with her Instagram followers the good times she enjoys with her boyfriend Rambo Nunez Ortega.
NO. 14: Bea Alonzo (@BEAALONZO) – 7,503,021 followers
Bea is given to sharing her inner thoughts on Instagram, along with family photos and her solo adventures.
Heartbroken In 2019, she told her followers to take it "one day at a time."
no. 15: Angel Locsin (@THEREALANGELLOCSIN) – 7,154,287 followers
Now, more than ever, Angel has been using her Instagram to give updates on her fundraising projects.
Her actions during this quarantine period have solidified her showbiz fans' belief that Angel is the earthly manifestation of the comic-book superheroine, Darna, the character that first made her famous.
NO. 16: Loisa Andalio (@IAMANDALIOLOISA) – 7,104,282 followers
Loisa is popular for her make-up looks on Instagram.
But nowadays, like many Gen Z on social media, Loisa is passing time by doing TikTok videos and sharing it on Instagram.
no. 17: Sue Ramirez (@SUEANNADOODLES) – 6,845,709 followers
The young actress knows how to get Instagram's attention with her bikini outfit-of-the-day photos.
Sue also curates her fashion OOTDs, Korean-inspired makeup selfies, and edgy haircuts.
NO. 18: Coleen Garcia (@COLEEN) – 6,681,568 followers
When talking about fitness goals, Coleen is one of the names that come to mind.
Mrs. Billy Crawford also fills up her Instagram feed with travel photos.
NO. 19: Solenn Heussaff (@SOLENN) – 6,621,125 followers
After becoming a mom at the start of this year, Solenn begins a different kind of fitness journey.
She calls it #RoadToMe.
The new GMA-7 celebrity mom has been using her time at home to shed the extra baby weight.
no. 20: Sarah Lahbati (@SARAHLAHBATI) – 6,288,308 followers
Mrs. Richard Gutierrez's Instagram feed is full of her travels, OOTDs, and family moments with son Zion and Kai.
NO. 21: Yeng Constantino (@YENG) – 6,263,701 followers
Apart from photos of her gigs and performances, Yeng shows glimpses of her married life.
She and husband Yan Asuncion love to travel.
NO. 22: Angelica Panganiban (@iamangelicap) – 5,945,002 followers
Angelica is an open book on Instagram—she speaks her mind about her heartbreaks and life realizations.
She also doesn't forget to make herself laugh once in a while.
no. 23: Toni Gonzaga (@celestinegonzaga) – 5,840,191 followers
Every now and then, Toni gives showbiz fans an update on her family life or her business endeavors.
The ABS-CBN host recently launched her own fragrance line.
NO. 24: Jessy Mendiola (@SENORITA_JESSY) – 5,819,193 followers
The actress-entrepreneur loves to go out to sea with her boyfriend Luis Manzano.
NO. 25: Sofia Andres (@IAMSOFIAANDRES) – 5,807,372 followers
Sofia is more than a beauty and fashion inspiration.
She also inspires followers to reach out to those in need.
Sofia and boyfriend Daniel Miranda were among the celebrities who helped the people of Batangas when Taal volcano erupted early this year.