While aesthetics may not always be the top consideration when buying a television, the choice becomes compelling when the TV itself resembles a work of art.
Enter the TCL NXTFRAME TV A300 Series, a seamless blend of cutting-edge technology and design that elevates any space into a gallery.
Launched on October 24, 2024, at the Ronac Art Center, the A300 series fit right in among the stunning paintings.
Reynold Dela Cruz’s vivid Different Vision masterpiece, for instance, looked breathtaking on the screen, capturing the guests' attention with lifelike detail.
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The TCL screen also beautifully complements RA Tinjing’s Bam Bam & Friends series, with each piece blending into the room as if part of the art collection itself.


As brand manager Joseph Cernitchez puts it, TCL’s latest offering “brings real-life art right into your home,” where “every detail comes to life, turning your space into a gallery of vibrant color and stunning visuals.”

About TCL’s NXTFRAME TV A300
This 27.9-millimeter-thin TV boasts a matte screen to reduce glare, QLED Pro technology for crystal-clear visuals, and advanced nano-binary crystalline technology that diffuses light reflection.
It features a stylish "Dawn Birch" frame that attaches easily through magnetic suction, making it quick to install or change.

For added versatility, the TV comes with a movable floor stand and detachable casters, allowing easy relocation throughout the home.
Its integrated cable management system also keeps cords hidden for a clutter-free set-up.

Of course, you can opt to have it wall-mounted as well.
The A300’s standout feature is its adaptable display.
When powered off, it can showcase your selected artworks, turning the screen into a digital art frame.
The AI drawing feature, demonstrated by Cernitchez at the launch, impressed attendees by generating custom artwork based on keywords, styles, fonts, and design preferences—in just three seconds.
Price
The 65-inch A300W model is available at PHP89,995, while the A300 Pro model, which includes a soundbar and subwoofer co-engineered with Bang & Olufsen, is priced at PHP110,995.