Stars of ABS-CBN's talent management arm, Star Magic, are joining forces to show support for the Kapamilya network amid its ongoing franchise renewal issue.
Over 300 artists managed by Star Magic—ranging from its prime artists to singers to newbies—shot a music video for the management arm's initiative campaign called #StarMagicStandsWithABSCBN.
Some artists present at the music video are Bea Alonzo, Joshua Garcia, McCoy de Leon, Sam Milby, Jane de Leon, Jona Viray, Elmo Magalona, Erik Santos, Igi Boy Flores, Gillian Vicencio, Sue Ramirez, Inigo Pascual, and Piolo Pascual.
ABS-CBN's franchise for broadcast will expire on March 30, 2020, according to Republic Act 7966.
The Department of Justice (DOJ) later clarified that the Kapamilya's network's franchise will expire on May 4, 2020.
The Congress has yet to conduct a hearing about ABS-CBN's franchise renewal.
House Speaker Alan Cayetano said Congress will tackle the 11 franchise bills of ABS-CBN on March 10, 2020, a few days before its adjournment on March 13, 2020.
According to Cayetano, the next hearing will be scheduled either in May or when the second regular session of the 18th Congress opens in July where the ABS-CBN management’s side will be heard.
In the midst of franchise woes, Solicitor General Jose Calida filed a quo warranto petition against ABS-CBN Corporation for alleged violations of its franchise's provisions. These include the operations of a pay-per-view option on its digital TV service, ABS-CBN TV Plus, and allowing foreign ownership of the company in violation of foreign interest restriction of mass media provided under Section 11, Article XVI of the Constitution.
The #StarMagicStandsWithABSCBN campaign involves some of the top Kapamilya celebrities such as Kathryn Bernardo, Daniel Padilla, Janella Salvador, Joshua Garcia, and Jameson Blake. They were all seen wearing a ribbon bearing ABS-CBN's colors: red, green, and blue.
Star Magic's posts used the hashtag #InTheServiceOfTheFilipino, the slogan of the Kapamilya network.
Star Magic artists such as Jericho Rosales, Shaina Magdayao, Nikki Valdez, among others, expressed their support by participating in the weekly prayer rally of ABS-CBN employees for the renewal of its franchise.