The business scion caught the attention of showbiz watchers after he was spotted with Kapuso A-lister Bea Alonzo in April 2025.
Sharp-eyed fans were able to track down the identity of the man in question.
On Monday, May 5, 2025, a screenshot made the rounds online showing a man and a woman walking hand in hand, their backs turned to the camera.
The image was first reported by Insiderph.com, which traced the photo to the private Instagram account of Vincent Co, president of Puregold Price Club Inc..
It was taken at a beach in Andalucía, Spain.
While Vincent didn’t name the woman he was with, speculation quickly rose that it was Bea, who had also recently vacationed in Spain.
On April 21 and 24, 2025, Bea shared photos on Instagram taken in both Andalucía and Seville.
Here's everything to know about Vincent Co.
Read: WHAT PEP KNOWS: Is Bea Alonzo dating Puregold scion Vincent Co?
EARLY LIFE
Full Name
The businessman, known publicly as Vincent, carries the full name Ferdinand Vincent Pe Co.
Birthday and Age
He was born in July 1980, which means he is turning 46 years old this year.
Family
Vincent is the eldest son and unico hijo of billionaire couple Lucio and Susan Co, the power duo behind retail giant Puregold.
The family patriarch led the company as chairman from its inception in 1998 until 2023 and currently serves as director.
Mrs. Co, meanwhile, was vice-chairman until she took over as chairperson in 2023.
According to its stock filing at the Philippine Stock Exchange (PSE), Puregold recorded a "net income after tax" amounting to PHP10.42 billion in December 2024.
The official PSE website also indicates that the retail giant has a total of 604 retail stores nationwide—comprising 323 hypermarkets, 134 supermarkets, 29 extras, 38 minimarts, 26 S&R warehouse clubs, and 54 S&R Quick Service Restaurants.
As of 2024, Forbes estimates the family's combined net worth at $2.3 billion.
They ranked ninth on Forbes Philippines’ list of the 50 Richest that year and had previously landed on Forbes’ global billionaire list in 2016 at rank 1121.
A PEP article dated February 2023 reported that Vincent has three younger sisters: Pamela Justine, Katrina Marie, and Camille Clarisse.
Pamela, the eldest daughter, has been serving as executive director of Puregold since 2015.
She graduated from Thames International School with a degree in Entrepreneurship and has worked in the family business ever since.
She has sat on Puregold’s board since 2003 and also holds executive roles in several other ventures under the Co family umbrella, including Alerce Holdings, Patagonia Holdings, and Pure Petroleum.
Their younger sisters Camille and Katrina also hold shares in Puregold. Camille is actively involved in other co-owned businesses like VFC Land Resources Inc., S&R Pizza Inc., and KMC Realty Corp.
EDUCATION
Vincent earned his Bachelor of Science degree in Entrepreneurial Management from the University of Asia and the Pacific in 2003.
He later underwent on-the-job training at Procter & Gamble’s Singapore branch in 2007.
CAREER
2003
In 2003, Vincent became a member of Puregold’s Board of Directors. That same year, he worked as store manager of the Cubao branch.
2004-2007
He moved on to manage the Commonwealth branch, holding the position for three years.
2008
A year later, he assumed the department head position of Puregold’s Merchandising division.
2015
On May 12, 2015, Vincent was elected president of Puregold.
His appointment was made official on June 1, 2015, following the retirement of then-President Leonardo B. Dayao.
At an event for the company’s Aling Puring app, the matriarch credited her son’s leadership as a key factor in Puregold’s success.
Although Vincent is often called “Boss” by his employees, he remains a low-key leader.
Beyond his leadership role at Puregold, Vincent holds top positions in an extensive portfolio of companies, as stated in the brand's official website.
As chairman and president:
- Alerce Holdings Corp.
- Blue Ocean Foods, Inc.
- Forbes Corporation
- Invesco Company, Inc.
- KMC Realty Corporation
- League One, Inc.
- PPCI Subic Inc.
- Patagonia Holdings Corp.
- Purepadala, Inc.
- VFC Land Resources, Inc.
- Filmore Holdings Incorporated
- Illido Management Corporation
- Azora Holdings Incorporated
- SPC Resources Inc.
As chairman:
- Pinehurst Creek Holdings Corporation
- South Coast Automotive Group, Inc.
- Pure Commerce, Inc.
As president:
- Ayagold Retailers, Inc.
- Entenso Equities, Inc.
- Union Equities, Inc.
- Aracena Holdings Corporation
- Blue Origin Holdings Incorporated
- Imperium Holdings, Inc.
As director:
- Bellagio Holdings, Inc.
- Blue Ocean Holdings, Inc.
- Canaria Holdings Corporation
- Cosco Price, Inc.
- Ellimac Prime Holdings, Inc.
- Fertuna Holdings Corp.
- Meritus Prime Distributions, Inc.
- P.G. Holdings, Inc.
- Premier Wine and Spirits, Inc.
- PSMT Philippines, Inc.
- Puregold Duty Free (Subic), Inc.
- Puregold Finance, Inc.
- Puregold Properties, Inc.
- Puregold Realty Leasing & Management, Inc.
- San Jose City Power Corp.
- Tower 6789 Corporation
- Cassina Creek Holdings Corporation
- Makabayan Holdings Incorporated
- Maxent Investment, Inc.
- Union Energy Corporation
PERSONAL LIFE
Vincent's Rumored Romance with Bea Alonzo
Talks of a budding romance sparked after both Bea and Vincent posted content from overlapping Spanish locations.
Bea began posting from Spain on April 21, 2025, with content showing her BASH Manila luggage line while in Andalucía.
She followed it up with snapshots from Madrid, where she attended the Mutua Madrid Open to support tennis ace Alex Eala; and from Seville, where she was seen sipping wine by the Torre del Oro.
She later visited Ribera Del Duero, praising the region’s wine as serious contenders to Rioja’s crown.
Fans may recall that Bea obtained a Spanish residence permit through the country’s Golden Visa program after purchasing a €500,000 property in Madrid—something she first revealed in May 2022.
What stirred public curiosity even more was the discovery that Vincent had posted content from the same Spanish regions.
Though his Instagram account is private, Insiderph.com obtained photos of him in Andalucía with a woman whose face wasn’t visible.
Observant fans noticed that the woman’s clothing matched Bea’s outfit from her own post.
On May 5, 2025, PEP.ph (Philippine Entertainment Portal) reported that Vincent has been quietly pursuing Bea, although both have kept their relationship under wraps.
A source of the PEP Troika revealed that during a past trip to Siargao, when Bea reportedly fell ill, Vincent went as far as arranging for a private helicopter to bring her back to Manila.
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WHAT PEP KNOWS: Bea Alonzo and Vincent Co break up for good